About Us

About the Down by Downtown Music Festival

The Down by Downtown Music Festival coincides with Foot Levelers Blue Ridge Marathon race weekend in Roanoke, Virginia. The events are managed by the Roanoke Outside Foundation. The music festival features three days of live music at multiple venues. You might find a hip-hop show, an acoustic, or a rising country or independent music star all in the same night.

freedom first

About Freedom First Credit Union

Freedom First Credit Union is the largest member owned, Community Development Financial Institution in Southwest Virginia. Founded in 1956, Freedom First has grown to over 50,000 members, assets of over $650 million, and 10 branch locations in the Roanoke and New River Valleys. Freedom First members benefit from competitive rates, secure and convenient technology, and the knowledge that their money is being reinvested in their community.

About Roanoke Outside Foundation

Roanoke Outside creates economic growth by leveraging natural assets to attract investment and talent. Through business attraction, signature outdoor events, strategic partnerships, social offerings, and infrastructure investment Roanoke Outside seeks to establish the Roanoke Region as a place where businesses want to locate and where people want to live. Roanoke Outside manages www.roanokeoutside.com and a portfolio of brand-building events that include Blue Ridge Marathon, GO Outside Festival (GO Fest), and Go Cross Cyclocross Race. The Roanoke Outside Foundation is a 501(c)3 organization and is part of the Roanoke Regional Partnership family, which also includes Get2KnowNoke.

Roanoke Outside Events Support the Community

Building a brand and events that make an impact
5
annual events
50,000+
participants from around the world annually
$100,000
in annual funding for regional nonprofits
COVID-19 UPDATE

The Freedom First Down by Downtown music festival has been canceled. The music festival coincides with Blue Ridge Marathon race weekend; both events are put on by the Roanoke Outside Foundation. Races have also been canceled due to the COVID-19 pandemic.

Thank you for your support and understanding and we look forward to seeing you in 2021.